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Explainer videos for SaaS

A product video can follow one customer task from the first input to the result. The screens show what changes, while narration explains why those changes matter.

These scenes use Relay, a fictional product from our example library. Click any one to play it with sound.

The workflow gives the video its structure.

Following one request from submission to its recorded result gives viewers context for each feature. The video shows who acts on that request and what the product changes.

In this staged Slack sequence, Sam reports the retry problem, ships a fix, and receives Dana’s confirmation. The named actors and visible reply give a SaaS workflow a beginning and an end.Film excerpt · staged exampleOpen 6-second excerpt ↗Original audioFull source film ↗

The preview helps settle the direction.

Your homepage, demo, and product access help us choose the workflow to show. We discuss a preview, then agree on the full video, delivery formats, review rounds, and price before purchase.

Open full-size image in a new tab. Cropped WhatsApp demonstration showing Lena asking whether Bloom & Post ships to Berlin and a reply quoting that question, then answering yes, two to three days via DHL, free over €50.
The fictional Bloom & Post reply quotes Lena’s Berlin shipping question before giving a delivery estimate. Keeping both messages in the frame makes the result understandable without an interface tour.Film still · staged exampleView full size ↗Full source film ↗

A complete video shows how the scenes fit together.

Our examples include complete videos and individual scene studies. You can watch the work before requesting a preview for your product.

Watch the examples

Make your next product video.

Try a free animation, make a film with the system, or have 20cuts plan and make it.

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